很多企業(yè)或產(chǎn)品對(duì)外介紹，都會(huì)配有一本宣傳冊(cè)，里面會(huì)有各種彩色的文字或圖形去吸引眼球。那么，確定宣傳冊(cè)印刷色序的一般原則有哪些？
濟(jì)南宣傳單頁印刷廠為你介紹下。
Many companies or products are introduced to the public with a brochure containing various colored text or graphics to attract attention. So, what are the general principles for determining the color order of brochure printing? Jinan Propaganda Sheet Printing Factory will introduce you.
1、根據(jù)原稿的內(nèi)容和特點(diǎn)確定宣傳冊(cè)印刷色序。一般以暖色調(diào)為主的宣傳冊(cè)印刷品，如人物畫等先印紅、后印青;
1. Determine the color sequence for brochure printing based on the content and characteristics of the original manuscript. Generally, brochures printed in warm colors, such as figure painting, are printed in red before being printed in blue;
2、以文字和黑色實(shí)地為主的宣傳冊(cè)印刷品，廣州普睿特宣傳冊(cè)印刷色序一般采用青、品紅、黃、黑。但不能在黃色實(shí)地上宣傳冊(cè)印刷黑色文字及圖案，因?yàn)辄S色油墨粘度小，黑色油墨粘度大，容易產(chǎn)生逆套印現(xiàn)象，造成黑色油墨印不上或印不實(shí);
2. Brochure printing materials mainly consist of text and black on site. The color sequence for Guangzhou Puruite brochure printing generally adopts cyan, magenta, yellow, and black. However, it is not possible to print black text and patterns on yellow brochures, as yellow ink has a low viscosity and black ink has a high viscosity, which can easily cause reverse overprinting, resulting in black ink not being able to print or not being solid;
3、宣傳冊(cè)印刷根據(jù)網(wǎng)店覆蓋面積的大小確定宣傳冊(cè)印刷色序，一般情況下，網(wǎng)點(diǎn)覆蓋面積小的先印，網(wǎng)點(diǎn)覆蓋面積大的后印;
3. Brochure printing determines the color sequence of brochure printing based on the size of the online store's coverage area. Generally, those with small network coverage areas are printed first, while those with large network coverage areas are printed later;
4、根據(jù)平網(wǎng)和實(shí)地排列宣傳冊(cè)印刷色序。宣傳冊(cè)印刷品有平網(wǎng)和實(shí)地時(shí)，為獲得好的宣傳冊(cè)印刷質(zhì)量，避免紙張交接過程中產(chǎn)生蹭臟問題，使實(shí)地平服、墨色鮮艷厚實(shí)，一般先印平網(wǎng)圖文，后印實(shí)地
4. Arrange the color order of the brochure printing according to the flat screen and on-site arrangement. When there are flat screen and on-site printed materials for promotional brochures, in order to achieve good printing quality and avoid the problem of scratches and dirt during the paper handover process, and to make the on-site materials smooth and the ink bright and thick, it is generally necessary to first print flat screen images and text, and then print on-site
5、根據(jù)機(jī)型列宣傳冊(cè)印刷色序。單色機(jī)和多色機(jī)由于疊印狀態(tài)不同（前者為濕疊干，后者為濕疊濕），宣傳冊(cè)印刷色序的安排也有所不同，一般情況下，單色機(jī)和雙色機(jī)的宣傳冊(cè)印刷色序以明暗色相互交替為宜，四色宣傳冊(cè)印刷機(jī)一般先印暗色，后印亮色
5. Print the color sequence of the brochure according to the model. Due to the different printing states between monochrome and multi-color machines (the former is wet stacked dry, while the latter is wet stacked wet), the arrangement of the color sequence for brochure printing is also different. Generally, the color sequence for brochure printing between monochrome and bicolor machines should be alternating between light and dark colors. Four color brochure printing machines generally print dark colors first and then bright colors
6、根據(jù)紙張的性質(zhì)排列色序。各種紙張的平沉滑度、百度、纖維松散度、表面強(qiáng)度和吸墨性不同，對(duì)于吸墨性好的紙張，先印暗色，后印亮色；對(duì)于吸墨性差的紙張，先印亮色，后印暗色，因?yàn)橄顸S墨這樣的亮色油墨可以遮蓋掉毛、掉粉等紙張缺陷。在炎熱的夏天，當(dāng)用報(bào)紙印單色時(shí)，如果遇到紙張含水量不均勻，褶皺不平整，紙張表面強(qiáng)度差而引起紙張掉毛和掉粉等情況，可采用先印一道水的措施;
6. Arrange the color order according to the properties of the paper. The smoothness, density, fiber dispersion, surface strength, and ink absorption of various types of paper vary. For paper with good ink absorption, dark colors should be printed first, followed by bright colors; For paper with poor ink absorption, print bright colors first and then dark colors, because bright ink such as yellow ink can cover paper defects such as hair loss and powder loss. In the hot summer, when using newspapers to print single colors, if the paper has uneven moisture content, uneven wrinkles, and poor surface strength, which can cause hair and powder loss, the measure of printing a layer of water first can be adopted;
7、根據(jù)三原色油墨的明度排列廣州普睿特宣傳冊(cè)印刷色序。油墨的明度反映在油墨的分光廣度曲線上，反色率越高，油墨的明度越高。三原色油墨明度的排列順序?yàn)辄S、青、品紅、黑。
7. According to the brightness of the three primary ink colors, arrange the printing color sequence of Guangzhou Pratt brochure. The brightness of ink is reflected in the spectral breadth curve of the ink, and the higher the inversion rate, the higher the brightness of the ink. The order of brightness of the three primary ink colors is yellow, cyan, magenta, and black.
After the brochure is designed, the printing color sequence must follow the process principles in order to produce exquisite effects. Come to our website if you have any needs http://www.wwwsonystyle.com.cn Consult and understand!
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