突出
Highlight key points
一般的單頁普遍都是A4紙大小，需要設(shè)計人員能在有限的空間內(nèi)進(jìn)行展示，抓住，素材文案都應(yīng)圍繞這個來展開設(shè)計的。
Generally, the single page is A4 size, which requires designers to be able to display in a limited space and grasp the key point. The material copy should be designed around this key point.
主題明確
Clear theme
在文案和設(shè)計上要主題明確，深入了解消費群體的需求。在制作設(shè)計過程當(dāng)中，根據(jù)不同的客戶需求進(jìn)行優(yōu)勢整合，使單頁在整體當(dāng)中進(jìn)行創(chuàng)新突破。
In terms of copywriting and design, the theme should be clear and the needs of consumer groups should be understood in depth. In the process of production and design, the advantages are integrated according to different customer needs, so that the single page can make innovative breakthroughs in the whole.
做出血線
Make a bleeding line
出血是指加大產(chǎn)品外尺寸的圖案，在裁切位加一些圖案的延伸，給各生產(chǎn)工序在其工藝公差范圍內(nèi)使用，以避免裁切后的成品露白邊或裁到內(nèi)容。
Bleeding refers to the pattern that enlarges the outer dimension of the product, adds some extension of the pattern at the cutting position, and uses it for each production process within its process tolerance range, so as to avoid exposing the white edge or cutting the content of the finished product after cutting.
宣傳單頁標(biāo)準(zhǔn)尺寸是210*285mm，四周各留3mm出血，能夠為裁切的時候留出余量，避免因出血不足導(dǎo)致的露白或者花邊現(xiàn)象。
The standard size of the leaflet is 210 * 285mm, with 3mm bleeding left around, which can make allowance for cutting and avoid the exposure or lace caused by insufficient bleeding.
顏色調(diào)整
Color adjustment
印刷時選用四色印刷，所以要按照CMYK色值來填色，規(guī)避RGB格式，否則會因轉(zhuǎn)圖造成色差。如果文件中的文字是黑色字體的話，盡量采用單黑，不要使用四色黑，避免印刷出來有偏色及套印精度導(dǎo)致的偏色。
Four-color printing is selected for printing, so fill the color according to CMYK color value to avoid RGB format, otherwise color difference will be caused by image conversion. If the text in the document is in black, try to use single black instead of four-color black to avoid color deviation caused by printing and overprinting accuracy.
紙張選擇
Paper selection
單頁印刷一般采用銅版紙和亞粉紙，常用的有105克，128克，157克，200克，250克的。紙張克重不同不同;紙張的印刷還存在單面和雙面的，單面印刷的比雙面印刷的便宜。
Single page printing generally uses coated paper and sub-coated paper. The commonly used ones are 105g, 128g, 157g, 200g and 250g. Different paper weight and different price; There are also single-sided and double-sided printing of paper, and the price of single-sided printing is cheaper than that of double-sided printing.
These are some key issues related to leaflet design and printing. Do you understand? In addition, Jinan leaflet printing factory will continue to launch relevant dry goods for you according to your needs, please look forward! You can come to our website at any time http://www.wwwsonystyle.com.cn Consultation matters!
濟(jì)南華政印務(wù)有限公司
